Grocery Shopping, NYC

From Farm to Table with the Click of the Mouse

FD

Growing up, if you needed groceries you went to the store and got them. The only people I ever heard of getting their groceries delivered for them were elderly people. Anyone else who sat on their computer and ordered groceries was just completely lazy. . . then I moved to New York City.

While on our search for a place to live this summer I tried taking all the little outside things into consideration. I wanted to know what kind of stores surrounded me so I knew how far I would have to travel for certain things – such as the closest grocery store. Imagine my delight when I discovered that we were not only close to a Whole Foods (and by close I mean three buildings down from us), but we also had a huge Food Emporium about three blocks away and a D’Agostino about the same distance in the opposite direction (because I definitely can’t buy all of our food at Whole Foods if I want money still in my bank at the end of the month!). I had this perfect little image in my mind of me taking my little grocery bags to the stores, getting what I needed for a couple days, then walking home (haha yes naive, I know).

While making this perfect little picture in my head while roaming the streets of our neighborhood I would see this truck that said ‘Fresh Direct‘ on the side. I was quite in awe when I learned that this company delivered people’s groceries to their front door. I mean, I know this is a big city, but with that comes some kind of little grocery store at every corner! My husband suggested  we try it out for our first load and I had to agree with him. I could just picture my first grocery run, asking the store if I could just keep returning for bags as I shuffled my way between our apartment and the store (what a non New Yorker thing to do). But I knew I would only do it that once. I didn’t need a website to get my food from!

FD Delivery

While I have only ordered from the website twice, I’ll admit that I’m completely converted. I probably spent a good hour and a half my first time ordering just looking at all the options I had. Then there was the local options. I could pick areas and farms, read about them and their methods – I knew exactly where my food could be coming from! I finally got my first order in and delivered and it still made me chuckle seeing them at my door. Thanksgiving came around and I knew there was only one place I was going to go for the essentials – Fresh Direct!

While I still enjoy going to the grocery store, Fresh Direct is definitely bookmarked and will be used frequently. And with so many local options (and yes, I know grocery stores are great at local as well), it’s helping make this big city a little bit smaller – just what this Mountain Girl needs!

Standard

One thought on “From Farm to Table with the Click of the Mouse

  1. ja says:

    Wow, that is really something! There’s always an entrepreneur looking for ways to
    fill a need, hmmmmm. Thanks, you paint a great pic. “city girl”. xo ja

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s